PPC ADVERTISING

Boost Your Business with Strategic PPC Advertising

Elevate your brand's online presence and drive immediate results.



We help businesses like yours tap into the potential of pay-per-click advertising on various platforms, including Google Ads, YouTube, Bing, and more.

Turning Clicks into Conversions

Sahara's paid media services are built upon years of experience with paid media advertising for over 100 clients across various industries. This experience is utilized to create strategies that connect with your users wherever they are in their journey and display ads that they want to see.


When paid media advertising draws potential customers, your company's visibility and recognition grows, resulting in increased online traffic and conversion rates. Sahara's customised methods engage customers at every level, presenting relevant advertising that drive great ROI across industries and corporate sizes.

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PPC advertising can propel your brand to new heights:

Immediate Results:  Unlike organic strategies, PPC advertising can drive immediate results. 

Precision Targeting:  Target your ads to specific demographics, locations, and even user behaviors

Measurable ROI:  With PPC, every aspect of your campaign is trackable - from impressions and clicks to conversions and sales.

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Take your marketing to the next level with a Google Partner

Google Partners use their Google Ads expertise to help you stand out, maximize campaign success, and drive client growth. Premier Partners are recognized among the top 3% of companies in the Google Partners program in a given country - making it the most exclusive tier of the program.

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Blue Car Rental's 300% Conversion Boost: Sahara's Cross-Channel Strategy Success

Sahara's tailored funnel approach revolutionized Blue Car Rental's online booking system. With a strategic combination of cross-channel remarketing, high-impact targeting, and complex bidding methods, the campaign saw a 300% increase in Meta conversions, a 100% boost in Google Ads, and a 17% reduction in CPC and CPA. Discover how this data-driven strategy led to unprecedented ROI and effectiveness in the volatile travel sector.

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Messaging should be tailored for every type of customer

Under one roof, you can find everything you need for a successful paid media marketing strategy:

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Paid Search (Google Ads)

To stay ahead of the competition for popular search terms, consider using search ads.

Performance Max Ads

With machine learning, it is possible to reach customers on a variety of different sites.

Local Service Ads

Connect with people in your area who are seeking answers that you can provide, in order to make the most of your time.

Bing Ads

Discover how to increase interest in your ads with Bing's ad diversity.

YouTube advertising

Take advantage of YouTube's 5 million daily views by strategically placing ads.

Display ads

Increase awareness of your brand without spending more money on advertising.

Standard shopping (Google Shopping)

Get the right products sponsored on the right platforms.

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Award-Winning Campaigns

Setting New Standards in Digital Marketing

Sahara has been honored with the prestigious Global Digital Excellence Awards in two categories for 2023. In the PAID MEDIA CAMPAIGN OF THE YEAR category, Sahara secured the second position with their campaign, "Life's Too Short" for Blue Car Rental, and received the silver award.

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DIGITAL MARKETING PACKAGES

Whether your goal is to refine a specific aspect of your digital marketing strategy or to implement a comprehensive, full-spectrum approach, our array of packages is designed to align perfectly with your unique requirements.

Specialized Focus

1 SERVICE

$1,290/Mo

Ad Spend Not Included

Package One is our 'Specialized Focus' tier. Ideal for those who wish to concentrate on a single aspect of digital marketing, this package allows you to pick one service from our extensive offerings. It's perfect for businesses targeting a specific area for growth or improvement.

Service Offerings

Google PPC

Social Ads

Email Marketing

SEO

  • Service Included

    Service management (One Service)

    Project Managment

    Monthly Reporting 

    Access to a Live Dashboard 

    Software Fee

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Dual Dynamics

Most POPULAR

2 SERVICES

$2,590/Mo

Ad Spend Not Included

With Package Two, 'Dual Dynamics,' you can select any two services from our portfolio. This package is designed for businesses seeking to strengthen their digital presence in multiple areas, allowing for a more integrated and cohesive marketing strategy.

Service Offerings

Google PPC

Social Ads

Email Marketing

SEO

  • Service Included

    Service management (Two Service)

    Project Managment

    Monthly Reporting 

    Access to a Live Dashboard 

    Software Fee

BOOK A DISCOVERY CALL

Triple Advantage

3 SERVICES

$3,590/Mo

Ad Spend Not Included

Our 'Triple Advantage' package allows you to choose three distinct services, offering a broader spectrum of digital marketing tools. This package is excellent for businesses aiming for a more diverse and comprehensive digital marketing approach, covering various fronts.

Service Offerings

Google PPC

Social Ads

Email Marketing

SEO

  • Service Included

    Service management (Three Services)

    Project Managment

    Bi-Weekly Reporting 

    Monthly Reporting 

    Access to a Live Dashboard 

    Team Chat Channel 

    Software Fee

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WE ALSO OFFER CUSTOM PACKAGES

We understand that every business has its own unique set of challenges and goals. That's why, in addition to our standard retainer packages, we offer fully customized solutions tailored specifically to meet your individual needs. Our custom packages allow you to handpick from our extensive range of services and add-ons, creating a marketing strategy that aligns perfectly with your business objectives.

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HOW WE WORK

01  Define Goals

Every successful campaign begins with a clear objective. We work closely with you to understand your business goals, whether it's boosting brand visibility, driving sales, or increasing website traffic.

02  Analyze

Knowledge is power. We conduct a thorough analysis of your business, industry trends, and competitors to understand the landscape. This valuable insight forms the foundation of our strategy.

03  Strategy

With the goals defined and analysis complete, we curate a tailor-made advertising strategy. It includes defining target audiences, selecting ideal advertising platforms, and planning the campaign structure.

04  Construction

Here, we turn strategy into action. Our team crafts compelling ad copies, designs captivating visuals, and sets up ad parameters in line with the campaign strategy.

05  Implementation

The campaign is launched with close monitoring to ensure everything goes as planned. We track all the important metrics to gauge the campaign's initial performance.

06  Results & Repeat

We provide comprehensive reports detailing the campaign's performance. Insights gained from these results are used to optimize and fine-tune the strategy for continuous improvement. The process is iterative, meaning we constantly learn, adapt, and optimize for success.

Our team is here to help!

Review some the our work that we've done for our clients.

From local to global, small designs to larger productions. We are ready to help your company achieve their goals.

OUR WORK
  • OUR WORK

    Frequently Asked Questions about PAY PER CLICK ADVERTISING

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    • What is PPC advertising and how does it work?

      PPC stands for Pay-Per-Click, a model of internet advertising where advertisers pay a fee each time one of their ads is clicked. Essentially, it's a way of buying visits to your site, rather than attempting to "earn" those visits organically.

    • How soon can I expect results from my PPC campaign?

      PPC advertising can show results quite quickly. You should start to see an increase in website traffic as soon as your ads go live. However, achieving your specific objectives, such as increased sales or leads, may take some time depending on various factors like your bid amount, target audience, and the competitiveness of your industry.

    • How much does PPC cost?

      At Sahara, our strategies are tailored to meet the unique needs and goals of each business, as well as the competition in their market. Therefore, we cannot provide an exact cost estimate until we review your current PPC plan. To request a FREE PPC audit, please use one of the forms provided above or below. We will analyze your current setup and provide a cost estimate for any necessary changes, along with a plan for implementing them.

    • What is paid search advertising?

      Paid search advertising is a method to display your website in the advertising section of search engine results pages related to your site. This area is typically located at the top of the search results page, making your site easily visible to people. The relevance of your ad to the search term and the amount you bid determine the likelihood of it appearing in the search results.

    • What is display advertising?

      Display ads, also known as banner ads, are a type of pay-per-click (PPC) advertising that come in various sizes, not just banners. They appear on websites related to the product or service being sold, unlike search ads that appear on search engine results pages. Google display ads appear on sites that are part of the Google Display Network, which includes blogs, news sites, Gmail, YouTube, and other similar sites.

    • What is retargeting?

      Retargeting, also known as "remarketing," involves showing ads to potential customers who showed interest in your goods or services but did not make a purchase. Since most people who visit your site do not stay long enough to make a purchase, retargeting is an effective way to entice them to return to your site by displaying ads on their social media feeds. These ads can showcase products or services they previously viewed, or similar items that may be of interest to them.

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